Powderwake MFG is a snow + surf themed outdoor lifestyle brand. They offer products ranging from apparel to outdoor gear, with a focus on customers who enjoy both snowboard / skiing and boating / jet-skiing.

To ensure we achieved the brand vision, we built a foundation of bold and clean branding design through the logo design and typography. Paired with an eye-catching color scheme, this provided Powderwake with the brand recognition and memorability they need to attract loyal customers who can trust their brand.
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